Reilly Financial Advisors LLC (La Mesa)


Reilly Financial Advisors LLC is a large advisory firm based in La Mesa. It manages $1.33 billion of regulatory assets for 5,451 client accounts. It has been registered with the SEC as an adviser since 2001 and has operated in the jurisdictions of Alaska, Arizona, Arkansas, and 32 other states.

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Reilly Financial Advisors provides financial planning services, portfolio management for individuals and small businesses, portfolio management for businesses and institutional clients, and educational seminars and workshops. It prepares financial plans for more than 250 clients. On top of advisory services, the firm doesn't engage in other business activities.

Reilly Financial Advisors: assets under management

The assets under management (AUM) of Reilly Financial Advisors LLC is $1.33 billion. The firm's AUM has grown by 959% since the beginning of its operation, and $1.7 million of the total AUM is attributable to clients outside of the United States.


The firm manages $1.29 billion in discretionary accounts and $43.48 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $246.27 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $208.04 thousand.
Reilly Financial Advisors has custody of $300 million in cash and securities for 445 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in exchange traded securities the most. They account for 72% of the total AUM. The second-largest asset type is investment grade corporate bonds, which make up 16% of the firm’s portfolio. Investments in state and local bonds form 8% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Reilly Financial Advisors LLC for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Reilly Financial Advisors serves?

The firm provides services to individuals and high net worth individuals. The largest group of clients of Reilly Financial Advisors is high net worth individuals with 392 clients and $910.15 million of assets under management. Among the 8 most similar advisory firms, Reilly Financial Advisors has the 3rd highest percentage of high net worth individuals out of all clients.


The amount of regulatory assets under management is $1.16 billion for 935 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. 2% of the firm’s clients are foreign persons or businesses.

Reilly Financial Advisors doesn't advise any private funds.

Careers at Reilly Financial Advisors LLC

The company employs 36 people that are either part- or full-time employees. 53 percent of the employees work as investment advisers or researchers. 19 employees are registered as investment adviser representatives with the state securities authorities.

There are 2 people with the role of looking for and bringing in new clients on behalf of the firm. The firm compensates employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers



Name Entity Date acquired Ownership Employer ID
Inc. Donald F. Reilly Managing memeber 1 Oct 1997 50% - 75% 33-0774335
Douglas Frank Reilly President / portfolio manager chief compliance officer 1 Sep 1999 Other 1189356
Inc. Gcm International Consulting Member 1 Oct 2000 50% - 75% 33-0925808
Frank And Gina Reilly Family Trust Managing member 1 Jul 2005 50% - 75% xxx-xx-xxxx
Donald F. Reilly And Mary Ann Reilly Trust Member 1 Jul 2005 Other xxx-xx-xxxx

Indirect Owners

The SEC currently registers 9 indirect owners.

Name Entity Date acquired Ownership Employer ID
Donald Frank Reilly Joint owner 1 Oct 1997 Other 848059
Mary Ann Reilly Joint owner 1 Oct 1997 Other 1515406
Douglas Frank Reilly Joint owner 1 Oct 2000 50% - 75% 1189356
Gina Gabrielle Buono Joint owner 1 Oct 2000 50% - 75% 1453089
Douglas Frank Reilly Joint owner 1 Apr 2001 50% - 75% 1189356
Gina Gabrielle Buono Joint owner 1 Apr 2001 50% - 75% 1453089
Frank And Gina Reilly Familt Trust Trust 1 Jul 2005 50% - 75% xxx-xx-xxxx
Reilly 2015 Irrevocable Trust Joint owner 1 Apr 2015 75% - 100% 47-6943036
Douglas Frank Reilly Trustee 1 Apr 2015 75% - 100% 1189356

Based in La Mesa

The principal office where Reilly Financial Advisors LLC performs its advisory services is located at 7777 Alvarado Road, Suite 116, La Mesa, CA 91942, which is also the mailing address of the firm. An additional office of the firm is in Newport Beach, CA. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 619-698-0794 or by fax 619-698-7260. The normal business hours are 8 to 4 on Monday - Friday. You can find more information about the New York firm at rfadvisors.com.