Phoenix Realty Group LLC (New York)


Phoenix Realty Group LLC is a large advisory firm based in New York. It manages $1.31 billion of regulatory assets for 22 client accounts. It has been registered with the SEC as an adviser since 2012 and has operated in the jurisdictions of California and New York.

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Phoenix Realty Group provides portfolio management for pooled investment vehicles. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Phoenix Realty Group: assets under management

The assets under management (AUM) of Phoenix Realty Group LLC is $1.31 billion. The firm's AUM has grown by 239% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.


The firm manages $308.76 million in discretionary accounts and $999.5 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $102.92 million each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $52.61 million.
Phoenix Realty Group has custody of $1.31 billion in cash and securities for 22 clients in total but doesn’t act as a qualified custodian.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Phoenix Realty Group LLC for their services and products based on a percentage of assets under management and performance-based fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Phoenix Realty Group serves?

The only and largest group of clients of Phoenix Realty Group is pooled investment vehicles with 22 clients and $1.31 billion of assets under management. Among the 9 most similar advisory firms, Phoenix Realty Group has the highest percentage of pooled investment vehicles out of all clients.


The amount of regulatory assets under management is $1.31 billion for 22 clients. None of the firm’s clients are foreign persons or businesses.

Phoenix Realty Group also advises several private funds. Namely, twenty seven real estate funds. The minimum investment commitment required of non-related persons ranges from $10,000 to $234,108,468.

Careers at Phoenix Realty Group LLC

The company employs 19 people that are either part- or full-time employees. 32 percent of the employees work as investment advisers or researchers. No employees are registered as investment adviser representatives with the state securities authorities.

There’s a single person with the role of looking for and bringing in new clients on behalf of the firm. The firm compensates employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers



Name Entity Date acquired Ownership Employer ID
Jmf Associates L.P. Member 1 Jun 1999 25% - 50% 13-3698142
Jmf Associates L.P. Member 1 Jul 1999 25% - 50% 13-3698142
Keith Bruce Rosenthal Member 1 Jul 1999 25% - 50% 2227770
Ron E Orgel Member & chief compliance officer 1 Aug 1999 Other 6028825
Ron E Orgel Member & chief compliance officer 1 Sep 1999 Other 6028825
Keith Bruce Rosenthal Member 1 Jan 2001 25% - 50% 2227770
Alan P Hirmes Managing director 1 Sep 2007 Other 2123970
Ltd. Conam Real Estate Member 1 Aug 2011 Other 953243198

Indirect Owners

The SEC currently registers 5 indirect owners.

Name Entity Date acquired Ownership Employer ID
Inc. Jmf Associates General partner 1 Jul 1999 75% - 100% 13-3643124
J Michael Fried Limited partner and general partner respectively 1 Jul 1999 75% - 100% 2123966
Michael J Fried Limited partner and general partner respectively 1 Jul 1999 75% - 100% 6029890
Inc. Dje General partner 1 Aug 2011 75% - 100% 953212404
Daniel Jerome Epstein Owner 1 Aug 2011 75% - 100% 1090698

Based in New York

The principal office where Phoenix Realty Group LLC performs its advisory services is located at 551 Madison Avenue, 8 Th Floor, New York, NY 10022, which is also the mailing address of the firm. An additional office of the firm is in Los Angeles, CA. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 212-207-1999 or by fax 212-207-9017. The normal business hours are 9:00-5:00 on Monday - Friday. You can find more information about the New York firm at phoenixrg.com.