The Keller Wealth Advantage, LLC (Irvine)

The Keller Wealth Advantage, LLC is a large advisory firm based in Irvine. It manages $163 million of regulatory assets for 118 client accounts. It has been registered with the SEC as an adviser since 2007 and has operated in the jurisdictions of California and Hawaii.

The Keller Wealth Advantage provides financial planning services, portfolio management for individuals and small businesses, and pension consulting services. It prepares financial plans for less than 10 clients. On top of advisory services, the firm doesn't engage in other business activities.

The Keller Wealth Advantage: assets under management

The assets under management (AUM) of The Keller Wealth Advantage, LLC is $163 million. The firm's AUM has grown by 246% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $125.95 million in discretionary accounts and $37.05 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $1.1 million each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $12.35 million.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay The Keller Wealth Advantage, LLC for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

Careers at The Keller Wealth Advantage, LLC

Ulrich Emanuel Keller has been acting as President since 1 Mar 2006. Thomas Munson Giddings joined the executive team most recently as the President/Chief Operating Officer/Iar.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Gregory Steven Bruce	Chief compliance officer (cco)	1 Mar 2006	Other	4777912
Ulrich Emanuel Keller	Director/iar	1 Mar 2006	Other	1127298
Victoria Felton Collins	Member/director/iar	1 Mar 2006	Other	1368618
John Avak Hakopian	Director/iar	1 Mar 2006	Other	2159595
Frank Daniel Diferdinando	Managing director/iar	1 Mar 2006	Other	5057838
Inc The Keller Group Investment Management	Member	1 Mar 2006	50% - 75%	106075
Keller Financial Group	Managing member	1 Jun 2008	75% - 100%	20-8639702
Thomas Munson Giddings	President/chief operating officer/iar	1 Sep 2008	Other	2535248

Indirect Owners

The SEC currently registers 5 indirect owners.

Name	Entity	Date acquired	Ownership	Employer ID
Ulrich Emanuel Keller	Chief executive officer	1 Dec 2002	50% - 75%	1127298
John Avak Hakopian	Exec. vice pres./co-chief portfolio mgr.	1 Dec 2002	Other	2159595
Victoria Felton Collins	Exec. vice president	1 Jan 2004	Other	1368618
Richard James Bamish	Co-chief portfolio manager/director	1 Jan 2004	Other	4777909
Neil Christopher Amor	Senior vp/secretary	1 Aug 2004	Other	1746699

Based in Irvine

The principal office where The Keller Wealth Advantage, LLC performs its advisory services is located at 18101 Von Karman Ave Ste 700, Irvine, CA 92612 1051, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 949-476-0300 or by fax 949-475-1456. The normal business hours are 7am - 5pm on Monday - Friday.