Align Impact, LLC (Santa Monica)


Align Impact, LLC is a related adviser based in Santa Monica. It manages $107 million of regulatory assets for 68 client accounts. It has been registered with the SEC as an adviser since 2015 and has operated in the jurisdiction of California.

Align Impact provides financial planning services, portfolio management for individuals and small businesses, portfolio management for pooled investment vehicles, selection of other advisers, and educational seminars and workshops. It prepares financial plans for less than 10 clients. On top of advisory services, the firm doesn't engage in other business activities.

Align Impact: assets under management

The assets under management (AUM) of Align Impact, LLC is $107 million, all of which is managed in discretionary accounts. The firm's AUM has grown by 4358% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $107 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $1.57 million each.

Investments

The firm invests in non-exchange traded securities the most. They account for 100% of the total AUM.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Align Impact, LLC for their services and products based on a percentage of assets under management and fixed fees. Flat-fee based compensation is the most transparent and the one you can safely predict in advance. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Jonathan Daniel Bruce serves?

The firm provides services to high net worth individuals and pooled investment vehicles. The largest group of clients of Jonathan Daniel Bruce is pooled investment vehicles with 44 clients and $80 million of assets under management. Among the 8 most similar advisory firms, Align Impact has the highest percentage of pooled investment vehicles out of all clients.

The amount of regulatory assets under management is $107 million for 68 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Align Impact doesn't advise any private funds.

Careers at Align Impact, LLC

The company employs 4 people that are either part- or full-time employees. 50 percent of the employees work as investment advisers or researchers. 2 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm compensates employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Jonathan Daniel Bruce has been acting as President since 1 Jan 2010. The Miller Family 2007 Trust joined the executive team most recently as the Member.

Direct owners and executive officers


Name Entity Date acquired Ownership Employer ID
Llc Abacus Wealth Partners Owner 1 Mar 2004 50% - 75% 65-1193184
Llc Aspiriant Owner 1 Nov 2007 25% - 50% 26-1518255
Jonathan Daniel Bruce President 1 Jan 2010 Other 5332405
Jessica Lu Cco 1 Feb 2015 Other 6146086
Jessica Nmn Lu Managing member & chief compliance officer 1 Feb 2015 Other 6146086
Jennifer Dee Kenning Managing member 1 Feb 2015 25% - 50% 5637909
Jonathan Daniel Bruce President 1 Feb 2015 Other 5332405
Jennifer Dee Kenning Managing member 1 Apr 2015 Other 5637909
Dennis Michael Kelleher Chief compliance officer 1 Apr 2017 Other 2107342
The Miller Family 2007 Trust Member 1 Jul 2019 Other xxx-xx-xxxx
The Rafael Living Trust Member 1 Jul 2019 Other xxx-xx-xxxx
The Eric T And Elizabeth C Jacobsen Foundation Member 1 Jul 2019 Other 87-0661833
Cordes Foundation Member 1 Jul 2019 Other 25-1926063

Indirect Owners

The SEC currently registers 14 indirect owners.

Name Entity Date acquired Ownership Employer ID
Llc Aspiriant Holdings Member 1 Jan 2008 25% - 50% 16-1634764
Llc Aspiriant Holdings S2 Managing member 1 Jan 2008 50% - 75% 94-3146372
Inc Sherman Financial Owner 1 Feb 2015 25% - 50% 23-2747428
Inc Abacus Wealth Management Owner 1 Feb 2015 25% - 50% 95-4716947
Spencer David Sherman President 1 Feb 2015 25% - 50% 1609423
Brenton W. Kessel President 1 Feb 2015 25% - 50% 2826946
Brenton Warwick Kessel Shareholder of abacus wealth management, inc 1 Feb 2015 25% - 50% 2826946
Elizabeth Rafael Owner 1 May 2019 75% - 100% 7155653
Elizabeth Jacobsen Owner 1 May 2019 50% - 75% 7155655
Jeffrey Miller Owner 1 Jul 2019 50% - 75% 7155651
Karen Miller Owner 1 Jul 2019 50% - 75% 7155652
Ericc Thomas Jacobsen Owner 1 Jul 2019 50% - 75% 1730873
Gabriel Diclerico Owner, secretary and treasurer 1 Jul 2019 50% - 75% 7155656
Eric Meissner Owner/ director of custom investments 1 Jul 2019 50% - 75% 7155659

Based in Santa Monica

The principal office where Align Impact, LLC performs its advisory services is located at 429 Santa Monica Blvd #500, Santa Monica, CA 90401, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 323-886-0947 or by fax 323-886-0947. The normal business hours are 9:00 am - 5:00 pm on Monday - Friday. You can find more information about the New York firm at alignimpact.com.